How to Sell a House Without a Real Estate Agent

Selling a house on your own—also known as “For Sale By Owner” (FSBO)—can seem intimidating, but it’s entirely possible with the right approach. Whether you're looking to save on commission fees or just want full control over the process, here’s a step-by-step guide to help you navigate the journey successfully.

1. Price Your Home Accurately

Setting the right price is crucial. Overpricing can drive buyers away, while underpricing might cost you thousands. Use tools like Zillow, Redfin, or local real estate websites to compare similar homes in your area. You can also invest in a professional appraisal to get an accurate value.

2. Prepare Your Home for Sale

First impressions matter. Before listing, deep-clean your home, declutter, and take care of minor repairs. Consider staging your home to help buyers visualize themselves living there. Great curb appeal also goes a long way—mow the lawn, plant flowers, and clean the exterior.

3. Take High-Quality Photos and Write a Strong Listing

Most buyers start their search online, so your photos and description need to shine. Use natural lighting, capture wide angles, and highlight key features like updated kitchens or spacious backyards. Your listing should include key details such as square footage, number of bedrooms/bathrooms, lot size, and any recent renovations.

4. List Your Home Online

Skip the MLS (unless you’re willing to pay a flat-fee service) and list your home on FSBO-friendly websites like:

Zillow
Craigslist
Facebook Marketplace
ForSaleByOwner.com

Promote it on social media and ask friends or neighbors to share.

5. Host Open Houses and Showings

Be ready to show your home on short notice. Offer flexible viewing times and create a welcoming environment. Keep the home clean, well-lit, and scent-neutral. Have printed flyers or information sheets available with all the necessary details.

6. Negotiate Offers

Once offers start rolling in, evaluate each one carefully. Look beyond the price—consider contingencies, financing terms, and closing timelines. Don’t be afraid to negotiate. You can counteroffer just like an agent would on your behalf.

Tip: Use a real estate attorney to review contracts and paperwork to ensure your interests are protected.

7. Handle the Paperwork

Selling a home involves a lot of legal documentation, including:

Purchase agreement
Disclosure forms
Inspection reports
Title and deed transfer paperwork

Each state has its own rules, so it’s wise to work with a real estate attorney or escrow agent who can guide you through this process.

8. Coordinate the Closing

Once the buyer's financing and inspections are complete, you'll move toward closing. This includes signing documents, transferring funds, and handing over the keys. The title company or attorney usually handles this part.

Pros and Cons of Selling Without an Agent

✅ Pros:

Save 5–6% on agent commissions
Full control over the sale
Direct communication with buyers

❌ Cons:

Time-consuming process
Legal and paperwork complexities
Harder to price and market effectively

Final Thoughts

Selling your house without a real estate agent isn’t for everyone, but with careful planning, the right tools, and professional support (like an attorney), it can be a rewarding experience. Not only do you save money, but you also gain valuable insight into the real estate world.